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  2. Extended Producer Responsibility (EPR)

What does pEPR mean in terms of packaging labelling?

Under pEPR regulations, all packaging must be labelled to show consumers if it can be recycled. This will be regardless of business size.

The government has proposed a single-label design using the Recycle Now Swoosh and a simple ‘Recycle’ or ‘Do Not Recycle’ instruction – matching guidelines developed as part of the OPRL labelling scheme. All new packaging types will be required to be labelled by 1 April 2027. Packaging already on the market will not need to be labelled retrospectively.

 

Information correct as of June 2024